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Pleasures of Past Times Rebrand

Re-Brand | Website Design & Build

Rebrand Pleasures of Past Times a 50-year-old independent bookshop on Cecil Court in London.
The family run business sells rare counter-culture and sub-culture books, posters, and memorabilia. To mark the shops 50th anniversary, they wanted to get them online and sell to the World not just the interesting passing trade of Cecil Court.
The USP is the owner/shop keeper, he is a genie of knowledge in his cave of interesting pop culture. Customers leave the shop with items they didn’t know even existed and always an incredible story.


If you go to the store for its unique feel, interesting quirks and want to browse while learning more about London’s pop culture, then we had to replicate that online.
So our aim was to build the shop online with the same tone, stories, and quirks you would get in the shop.



August 4, 2017