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Letting London know that Olympia’s events are back

Challenge

The events industry has been heavily impacted by the global pandemic. Although in the process of regenerating, Olympia wanted to let people know that they would be re-opening, and live events would be back.

Solution

We created a digital marketing campaign to let people know that Olympia are still standing after 125 years; they are reopening their doors and excited to welcome the public back to their diverse mix of niche, real life events.

Results

7.6 million

people reached, 27% above target

2,022

followers gained

22,700

visitors to the site

1,766

mailing list sign ups