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The Health Lottery Multi-channel Content Marketing

PR | Film | Photography | Social

Multi-channel content marketing, telling the story of the charities funded through The Health Lottery.

Your play makes this possible.

Live Consultancy was appointed for multi-channel content marketing for THL in 2017 on telling the story of all the good causes that are funded through The Health Lottery.

Recently we were in Lincoln with Green synergy an amazing charity that has started to transform a derelict overgrown piece of land near the hospital, working with volunteers to bring the community together to cultivate mental health and well being through gardening.

They welcome everyone to join in and to leave their troubles at the garden gate and use their individual strengths to turn what was wasteland into a beautiful city garden for all to enjoy.

The Health Lottery fund charities that tackle health inequalities in Britain, we absolutely love working with these amazing communities bringing their stories to life, helping grow their profile, as well as highlighting all the amazing good causes The Health Lottery are funding.

We captured the Green Synergy Story via video and photography and promoted the story in the regional and national press. The content has also been promoted on social media and Youtube.

This is part of a 11 part series of multi-channel content marketing for The Health Lottery starting with the Big Red Bus Club.

At Live our in-house team of; camera operators, editors, creative director, content experts, PR manager and SEO expert all work closely to not only capture a story but make it relevant and effective for multichannel storytelling.

 Resulted in National coverage.
November 16, 2017