And that’s a wrap for Season 2 Live + Learn. A huge thank you to our soul sister Elle Moss (Drew London) for joining us again for another Live + Learn episode.
Elle joined Charlotte earlier this season for episode 2, ‘Let’s get memorable, memorable’ (watch it here if you missed it) where they covered how to set your brand apart from your competitors, how to make your brand memorable, discovering your brand archetype and the importance of finding your why, who and what.
The episode was so jammed-packed and interesting we had to have another episode, so that this power couple could delve deeper into the importance of finding your why; your sweet spot.
As Simon Sinek says, ‘People don’t buy what you do, they buy why you do it.’
Why do you do what you do?
If you’re struggling to find the answers to this, here are some tips to start you on your journey of finding your why, because believe us, it’s a journey:
- Listen to Simon Sinek’s ‘Start with Why’ Ted Talk.
- Go for a long walk.
- Dwell and sit with yourself. Why do you do what you do? Why do you get up in the morning? Why do you want to make money from doing this?
- Play these whys back. Can you trust and believe in your why? When you feel like you can share it with your team members, your family, a confidant – then you’re on the right track.
In this episode, Charlotte and Elle share their experience of finding their why. They discuss exactly why they do what they do, other than to make money. It’s a good ‘un!
But before we fully wrap up for the season, make sure to follow ‘The Lively Podcast’ on your favourite podcast provider for a bonus podcast, ‘Nothing Stops Us’. Charlotte, Jess and Elle get together for an honest, raw chat about how the hell they survived 2020 as business owners. It’s going to be full of highs, lows, learnings and takeaways to encourage people that it is possible to push forward with the right tribe.
Thanks again to all our guests that have joined us! Season 3 will kick off again in February and boy, we have a fantastic line up for you.
Missed some episodes in Season 2? Catch up here.